Overview In this article, we will tell you how to start a Facebook advertising agency in 9 steps! So you want to start your own Facebook advertising agency… You’ve heard the hype, or you’ve seen other people doing it, and now you want in on the action. How, exactly, do you get started and do it the right way? In this article, we break down precisely how to get your Facebook advertising agency up...

Avoid These Facebook Ad Mistakes, based on the 10 most common mistakes I have seen managing campaigns for clients. Facebook ads can feel like you’ve just woken up after being bitten by a radioactive spider. You now have all of its powers at your fingertips. Still, you also have no idea the vastness of your capabilities–leaving you tangled in a massive web of your own making. Facebook...

This is part 2 of our series on starting your own Facebook ad agency – Read Part 1 Here You started your own Facebook ad agency, and now, you need clients. Keep in mind, your agency doesn’t need just any clients. It needs the right clients. For instance, wrong clients call you in the middle of the night and make demands. Right clients trust you and leave you alone. Wrong clients worry that...

Welcome to the wonderful world of Facebook advertising! If you’re thinking of starting your own Facebook ad agency, you’ve come to the right place. This is part one of a startup blog series that will help you on your journey to running a successful ad agency for Facebook. Let’s begin! Why a Facebook Ad Agency? There’s no denying that we are in the midst of an online gold rush. Ordinary people are...

Split testing for Facebook ads is your new superpower. Well, it will be after you read our comprehensive how-to guide! We’ll tell you everything you need to know to learn and to ace split testing on Facebook.  So, what is split testing exactly?  The phrase “split test” sounds simple enough, but it can also be a bit vague. It can conjure up images of scientists in white lab coats...

Powerful, stunning images are an easy way to showcase your brand and products. If you rely on images for most of your advertising, however, you need to make sure your images follow the best practices for Facebook advertising success. Here are our golden rules for creating images that sell! 1. Do NOT use text on your images. You can have a small logo or a few words if you have to, but other than...

Facebook ads seem pretty simple, don’t they? You make them say, “Hey! Here’s my product. Buy it!” Then, you slap an image or video in there and send it off to Facebook to get it approved. That’s all there is to it, right? Wrong. There are so many things to learn about advertising on Facebook (many of which you can find right here, for free, on our blog). It can definitely be overwhelming. Lucky...

Want the ultimate Facebook advertising strategy? Of course you do! That’s why we created this 17 point guide just for you.  Whether this is your first time advertising on Facebook, or even if you own your own ad agency, these 17 powerful steps will work for you!  Pull up a new document, or go old school and get a sheet of paper and a pen. Answer as quickly as you can. Perform all steps...

What’s the secret to Facebook ads success? For internet marketers, small businesses and professionals throughout the world, the answer to this question is as elusive, and desirable, as the Fountain of Youth. Like a modern day Ponce de Leon, the famed explorer legend says traveled to distant lands in search of this mythical fountain, advertisers spend countless hours deciphering reports hoping to...

These are the nine major factors of Facebook advertising costs, from the easiest to the most complex.  1. For each Facebook ad you run, you’ll set a separate budget.  Facebook will evenly spend the set budget for each ad throughout the dates you set for the campaign. You can choose accelerated delivery, if you want, which boosts the ad significantly for the time you specify.  2...