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The No Waste Approach to Facebook Ads

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My 9 Year Facebook Ads Journey To Build upRive

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The gut-wrenching feeling you get when you realize your Facebook ads account is banned. The disappointing feeling you get when you see a $100+ spend with zero’s across the board. I started using Facebook ads in 2011, and like many people out there, trial and error was my teacher.  I dove headfirst into the world of Facebook ads without any training, youtube videos, or even a PDF. ...

How to Pitch Facebook Advertising to Clients

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Overview If you have a Facebook advertising agency, you need to know how to pitch Facebook advertising to clients. In this article, we will talk about creating the perfect pitch. Just follow these simple steps, and you’ll see results fast. Let’s dig into what makes the perfect sales pitch! Creating a Sales Pitch that Actually Sells BUILD RAPPORT. Before you go in and essentially ask someone for...

Example Pitches for Facebook Advertisers

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In this article, we give you example pitches for Facebook advertisers. We’ll also touch on the pitching strategy behind each of them. Overview We have all heard that writers get writer’s block, but it is important to note that sometimes salespeople get pitch block! It happens to even the top salesmen out there. When you are pitching Facebook ads several times a day, you are definitely...

How to Start a Facebook Advertising Agency

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Overview In this article, we will tell you how to start a Facebook advertising agency in 9 steps! So you want to start your own Facebook advertising agency… You’ve heard the hype, or you’ve seen other people doing it, and now you want in on the action. How, exactly, do you get started and do it the right way? In this article, we break down precisely how to get your Facebook advertising agency up...

Avoid These Facebook Ad Mistakes – 10 Most Common

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Avoid These Facebook Ad Mistakes, based on the 10 most common mistakes I have seen managing campaigns for clients. Facebook ads can feel like you’ve just woken up after being bitten by a radioactive spider. You now have all of its powers at your fingertips. Still, you also have no idea the vastness of your capabilities–leaving you tangled in a massive web of your own making. Facebook...

Starting Your Own Agency {Part 2} – How to Get Clients

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This is part 2 of our series on starting your own Facebook ad agency – Read Part 1 Here You started your own Facebook ad agency, and now, you need clients. Keep in mind, your agency doesn’t need just any clients. It needs the right clients. For instance, wrong clients call you in the middle of the night and make demands. Right clients trust you and leave you alone. Wrong clients worry that...

Starting Your Own Facebook Ad Agency – Part 1

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Welcome to the wonderful world of Facebook advertising! If you’re thinking of starting your own Facebook ad agency, you’ve come to the right place. This is part one of a startup blog series that will help you on your journey to running a successful ad agency for Facebook. Let’s begin! Why a Facebook Ad Agency? There’s no denying that we are in the midst of an online gold rush. Ordinary people are...

How to Split Test Facebook Ads {Guidelines to Follow}

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Split testing for Facebook ads is your new superpower. Well, it will be after you read our comprehensive how-to guide! We’ll tell you everything you need to know to learn and to ace split testing on Facebook.  So, what is split testing exactly?  The phrase “split test” sounds simple enough, but it can also be a bit vague. It can conjure up images of scientists in white lab coats...

Top 13 Facebook Ad Image Best Practices

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Powerful, stunning images are an easy way to showcase your brand and products. If you rely on images for most of your advertising, however, you need to make sure your images follow the best practices for Facebook advertising success. Here are our golden rules for creating images that sell! 1. Do NOT use text on your images. You can have a small logo or a few words if you have to, but other than...

Create the Best Facebook Ads Ever

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Facebook ads seem pretty simple, don’t they? You make them say, “Hey! Here’s my product. Buy it!” Then, you slap an image or video in there and send it off to Facebook to get it approved. That’s all there is to it, right? Wrong. There are so many things to learn about advertising on Facebook (many of which you can find right here, for free, on our blog). It can definitely be overwhelming. Lucky...

The No Waste Approach to Facebook Ads